YOUR CONTENT SHOULDN'T START WITH A BLANK PAGE

You know you need to post.

But then you open Instagram.

You don't know what to post.

You write a caption. Delete it. Write it again.

You make something in Canva, but somehow your feed still doesn't look cohesive.

You post consistently for three days, then disappear for two weeks because you ran out of ideas.

Meanwhile, you scroll past another beauty brand that looks completely put together and wonder:

How do they make it look so easy?

It's not because they have more creativity.

It's because they have a system.

And now you can have one too.

WHAT IS IT?

The Beauty Content System is a ready-to-use Notion content system and Canva template library designed specifically for beauty brands.

It gives you a repeatable system for:

WHAT TO POST
Beauty-specific content pillars and a weekly workflow so you're never starting from zero.

WHAT TO SAY
Hooks, caption structures and CTAs to help you turn your ideas into actual posts.

HOW TO MAKE IT LOOK GOOD
12 professionally designed Canva carousel templates you can customise for your own brand.

HOW TO KEEP IT COHESIVE
A content calendar connected to a live Instagram grid mock-up, so you can see how your content will look before you publish it.

Think of it as the content system you'd have if you had a designer and content strategist helping you behind the scenes.

INSIDE THE SYSTEM

01 — BRAND VOICE HQ

Set up your brand voice once inside Notion so you have a clear reference point every time you create content.

You can use it alongside Claude or Cowork to help generate captions that sound like your brand, rather than generic AI copy.

02 — 5 BEAUTY-SPECIFIC CONTENT PILLARS

Stop trying to force generic business content onto a beauty brand.

Get five content pillars designed around the way beauty brands actually communicate.

Works across:

Skincare · Makeup · Fragrance · Body Care

Each pillar gives you a clear direction for what to create and why it matters.

03 — WEEKLY CONTENT WORKFLOW

Know what to do every week without reinventing your content strategy.

Instead of:

Open Instagram → panic → make something → disappear

You have a repeatable workflow you can come back to every week.

04 — CONTENT CALENDAR + IG GRID MOCK-UP

Plan your content and preview your feed before you post.

See how your posts work together visually instead of finding out after they're already live that your grid feels disconnected.

05 — 12 CANVA CAROUSEL TEMPLATES

Twelve ready-to-customise carousel templates designed specifically for beauty brands.

Not random Canva templates.

Not templates covered in unnecessary decoration.

Designed to give your content a more intentional, branded feel.

Open Canva → customise → post.

06 — HOOK, CAPTION + CTA BANKS

Because sometimes the hardest part is simply knowing what to say.

Use the banks when you're stuck on:

The hook.
How do I get someone to stop scrolling?

The caption.
What do I actually say?

The CTA.
What do I want them to do next?

No more staring at an empty caption box.

THIS IS FOR YOU IF...

You are a beauty founder who is still creating your own content.

You know you need to show up consistently, but you're tired of:

→ Wondering what to post every week
→ Creating random content with no clear strategy
→ Your feed looking inconsistent
→ Spending hours making one post
→ Writing and rewriting captions
→ Opening Canva without knowing what you're making
→ Going quiet because you've run out of ideas
→ Comparing your brand's content to brands that seem effortlessly put together

You don't need more inspiration.

You need a system.

THIS IS NOT FOR YOU IF...

You're looking for someone to manage your social media for you.

You're looking for a completely done-for-you content strategy.

You're looking for a custom brand identity.

Or you're already working with a dedicated content team.

This is for the founder who is still doing it herself and wants the process to feel easier, more strategic and more aligned with her brand.

WHY I CREATED IT

I build brand worlds for beauty brands.

And when I work on a brand, content isn't something I leave until the end.

The brand needs a system for showing up consistently — not just a beautiful logo.

I kept hearing the same things from beauty founders:

“I don't know what to post.”

“My feed never looks consistent.”

“I know I should be posting, but I just don't know what to say.”

So I took the kind of content planning system I'd build around a beauty brand and turned it into something you can use yourself.

You don't need to hire a designer.

You don't need a content strategist.

You don't need to spend hours looking for inspiration.

You just need a system you can actually follow.

FROM “WHAT DO I POST?” TO “I KNOW EXACTLY WHAT I'M POSTING.”

Before:

“I need to post today…”
→ No idea what to post
→ Scroll for inspiration
→ Save 15 random posts
→ Open Canva
→ Change your mind
→ Post nothing

After:

Open your system.
→ Choose your content direction
→ Use the framework
→ Write your caption
→ Customise your Canva template
→ Preview your grid
→ Post

That's the difference between creating content when inspiration strikes and having a system that helps you show up consistently.

EVERYTHING YOU GET

Notion Content System

✓ Brand Voice HQ
✓ 5 beauty-specific content pillars
✓ Weekly content workflow
✓ Content calendar
✓ Instagram grid mock-up
✓ Hook bank
✓ Caption bank
✓ CTA bank

Canva Template Library

✓ 12 carousel templates
✓ Fully customisable in Canva
✓ Designed specifically for beauty brands

ONE PURCHASE. LIFETIME ACCESS.

$19

No subscription.

No monthly fee.

No complicated membership.

Pay once and keep access to the system.

Instant access after purchase.

YOUR CONTENT SYSTEM IS READY.

You don't need another folder full of saved Instagram posts.

You don't need to wait until you “feel creative.”

And you don't need to hire a designer just to make your content look cohesive.

You need to stop starting from zero.

Open Notion knowing what to post.

Open Canva knowing what to make.

And finally make your content feel like it belongs to your brand.

$19 · One-time purchase · Lifetime access

TERMS

One-time purchase. Lifetime access. Instant access after purchase.

All sales are final. No refunds or exchanges.