PROJECT PROPOSAL FOR LUDITA

Hi, I'm Noor, a brand identity and website designer working with founders across beauty, skincare, haircare, fragrance, wellness, and lifestyle.

After acheiving a design degree in Spatial Design and a Dimploa in Interactive Design and working with an Advertising Agency, I have been running Noor Designs for 3 years and have been working with a variety of clients.

My belief is simple: branding comes first, marketing second, always. I build brands people actually want to be part of, not ones that just look good on a grid.

PROJECT SCOPE


Purpose:


A brand refresh and packaging redesign to give LUDITA a more elegant, cohesive identity across all product lines, ready for shelf and digital presence.

Process 4-6 weeks:

  1. Noor sends over a brand questionnaire to understand LUDITA's new vision, market positioning and direction.

  2. Creative brainstorming session to align on the refresh direction before any design begins

  3. Brand refresh presented on live calls as a visual concept for review and feedback

  4. Once brand direction is approved, packaging design begins for all 10 SKUs

  5. Final files delivered print-ready from your manufacturer's dielines


Purpose:


A brand refresh and packaging redesign to give LUDITA a more elegant, cohesive identity across all product lines, ready for shelf and digital presence.

Process 4-6 weeks:

  1. Noor sends over a brand questionnaire to understand LUDITA's new vision, market positioning and direction.

  2. Creative brainstorming session to align on the refresh direction before any design begins

  3. Brand refresh presented on live calls as a visual concept for review and feedback

  4. Once brand direction is approved, packaging design begins for all 10 SKUs

  5. Final files delivered print-ready from your manufacturer's dielines

TOTAL INVESTMENT 3,500 USD

01

Brand Refresh:

Creative brainstorming session Moodboard concept Font suite and pairing Colour palette Logo suite: Primary, Alternative, Accent and Submark Brand icons, illustrations and patterns Photoshoot creative direction Brand strategy deck Brand guidelines and stylesheet

01

Clarity in Motion

Motion is used with intention. Every movement serves a purpose, guiding attention and communicating ideas with precision and restraint.

01

Clarity in Motion

Motion is used with intention. Every movement serves a purpose, guiding attention and communicating ideas with precision and restraint.

02

Packaging Design:

3 serums — bottle and box design each 2 creams — bottle and box design each (1 existing, 1 new launch) 2 sunscreens — bottle and box design each 1 lip balm — tube and box design 2 toners — bottle and box design each

01

Clarity in Motion

Motion is used with intention. Every movement serves a purpose, guiding attention and communicating ideas with precision and restraint.

01

Clarity in Motion

Motion is used with intention. Every movement serves a purpose, guiding attention and communicating ideas with precision and restraint.

PAYMENT SCHEDULE AND TIMELINE

All 10 SKUs delivered print-ready from your manufacturer's dielines.

TOTAL INVESTMENT: $3,500 USD

PAYMENT SCHEDULE

50% deposit to begin: $1,750 USD
50% upon final delivery: $1,750 USD

Payment via Stripe (+2.5% card fee) or Wise bank transfer (no extra fees)

YOUR NEXT STEPS:

01

Complete the form below and submit your project details to reserve your design spot.

02

I’ll send your tailored client portal, invoice, and contract for review within two business days.

03

Once your contract and first payment are complete, your project is officially booked.

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